Case Study Research: Theory, Methods and Practice by Arch Woodside

By Arch Woodside

"Case examine examine: thought, tools and Practice" appears on the study tactics excited about accomplishing tools together with player commentary, fuzzy set social technology, process dynamics, choice platforms research, pressured metaphor elicitation strategy, ethnographic determination tree modelling, mapping strategic pondering, the ancient technique, storytelling examine and conversational research. The booklet experiences and applies the easiest literature on case learn equipment from a number of disciplines supplying powerful rationales for adopting case learn learn equipment on my own or in mixed-methods.

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Hall, 1976, 1984, 1991; Howard & Morgenroth, 1968). , Howard & Morgenroth, 1968). The CSR methods appropriate for a given study depend on the nature of the process being examined, as well as the interests of the researcher. For processes being repeated with adjustments, such as managing a newspaper business or pricing gasoline, policy mapping is an appropriate research tool. For one-off processes, such as an individual or organization adopting a new technology, decision systems analysis and EDTM are appropriate research tools.

To some meaningful extent, process researchers can plan their research designs to accomplish all three objectives to a meaningful degree. However, attempting to insure generality at the cost of accuracy and complexity will only insure the continuation of research reports of little importance and even less impact (see Armstrong, 2003 for a review of the lack of impact of articles and studies in general by marketing scholars). Achieving accuracy in describing, understanding, and predicting organizational and individual processes includes applying research designs located in the middle and top right of the three-dimensional box: locations 4, 8, and 9 and placing less reliance on research designs illustrated by locations 1, 2, 3, 6, and 7.

Two additional sets of research methods appear in Figure 1. , Sloan, 1964) appear as offering low generalization and low accuracy. Fuzzy set social science (Ragin, 2000; Rihoux & Ragin, 2009) and historical research (Golder, 2000; Golder & Tellis, 1993) methods appear in Figure 1 as offering high generalization and high accuracy. The review that follows includes all four of these methods. Building Bridges across the Chasm Members of both research camps appear to be guilty of the ‘‘law of the instrument’’ — one uses the tool one has even if in context the tool’s use is highly inappropriate.

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